MAR 11, 2014

Trace3 Recognizes Red Robin CIO as Groundbreaking

IRVINE, Calif.–(BUSINESS WIRE)– Trace3, a pioneer in business transformation solutions, today announced that its 2014 Outlier Award has been given to Chris Laping, Senior Vice President of Business Transformation and Chief Information Officer for Red Robin Gourmet Burgers Inc.

The annual Trace3 Outlier Award honors exceptional individuals who consistently deliver dynamic innovation and outstanding leadership in the field of information technology. The Outlier Award was created to recognize CIOs who adopt innovative technologies to transform their businesses and drive market success.

Chris Laping was recognized for supporting strong business growth at Red Robin by improving the company’s IT platform through creative uses of social media and mobile commerce tools.

Industry observers have credited Laping’s work for driving a remarkable turnaround at the better burger brand over the past three years. Red Robin’s IT initiative combines new programs to improve staff development and streamline operational processes. Red Robin’s stock price has more than tripled since early 2011 when Laping was named SVP of Business Transformation, to roughly $74 per share today.

Laping has deployed new network tools that allow Red Robin to respond more quickly to customer interests and demands, while improving company interactions and boosting staff retention. For example, Laping’s team has developed a creative iPad-based training program for restaurant employees that combines interactive games, simulation exercises and video tutorials.

“We are delighted to recognize Chris Laping’s impressive achievements for Red Robin through the clever use of social media campaigns and mobile commerce tools,” said Josh Berezin, President of Trace3. “Under Chris’ direction, Red Robin has emerged as an IT leader in the hyper-competitive restaurant industry.”

Berezin said that all eight Outlier Award finalists this year were chosen for helping their companies to continually evolve through a culture of innovation and risk-taking. Other finalists for 2014 included: Shohreh Abedi, Chief Information Officer for Farmers Insurance Group; David Anderson, Senior Vice President and CIO for CH2M Hill; Judy Batenburg, VP of IT Infrastructure and Operations for Starz Entertainment; Colin Black, CIO for Kratos Defense & Security Solutions, Inc.; Charles Connoy, VP of Global Platforms for Sony Computer Entertainment America; Jamie Cutler, Chief Information Officer for QEP Resources Inc.; and Greg Reischlein, CIO for Newport Corporation.

Judges for this year’s select Outlier Award included: Asheem ChandraPartner for Greylock Partners; Tony CobaSenior Vice President and CIO for The Miami Heat Group; Sven Gerjets,Senior Vice President of IT Solutions Delivery for DIRECTV; Ralph LouraVice President and CIO for The Clorox Company; Keith MorrowEVP and CIO for Epsilon; Bill SchloughSenior Vice President and CIO for San Francisco Giants; and Ken VennerChief Information Officer for SpaceX.

The 2014 Outlier Award was first announced at Trace3’s annual Evolve user conference on Jan. 30 at the Red Rock Casino, Resort & Spa in Las Vegas. For information about the 2014 Outlier Awards, plus photos and video statements from the finalists, please click here:

About Trace3

Founded in 2002, Trace3 is a pioneer in business transformation solutions that empower organizations to lead their markets by keeping pace with rapid changes in IT innovations. Trace3 helps clients maximize revenue by leveraging the latest social, mobile, cloud, big data analytics, and data center technologies. Our talented team has a unique ability to deliver optimal solutions, combined with 10-plus years of documented best practices that unify people, processes and technologies. Over 2,000 globally recognized companies trust in Trace3 to keep them on the cutting edge in today’s highly competitive technology market. Please visit our website at

Gutenberg Communications: Michael Gallo,

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