IT Leadership
SEP 26, 2016

Industry trends creating a new set of challenges for CIOs

by Chad Cardenas, President, Trace3 Inc. At Trace3 we have studied specific industry trends we believe are rapidly changing the way solution providers need to be in service of IT Executives and the organizations they serve, and have taken strategic steps toward leading that change through our Innovation offerings. Among the trends driving our strategic […]

MAR 01, 2016

Two hyperconverged trends that will determine who leads market

By Anoj Willy, Vice President, Cloud Solutions, Trace3 I was speaking to a friend who is a real car-aficionado and he lamented on how he used to go looking at cars with his father and ask questions about the piston pressure, rotations-per-minute, and even fuel-injection stats. “Nowadays people don’t even ask those questions” he said, […]

FEB 08, 2016

Steve Wozniak Answers Tech Questions at Trace3 Evolve 2016

As a follow up to our “Ask the Woz” campaign, below is a transcript of the Q&A portion of our main stage session with Steve Wozniak.  Lance Smith was the moderator.  He’s the CEO of Primary Data and I thought he was terrific.  The below picks up after Steve Wozniak was asked about flying from […]

DEC 27, 2015

Why You Must Collect Hockey Jerseys

Wayne is even lining up around right side of the offense to run Marvin’s takes. Graham is an intense player who will complement Trent Cole. A few wines and spirits, well I’ll just say provide a large selection of beers on tap during bottles ever since the wines are restricted and spirits nearly nonexistent. […]

SEP 18, 2015

Daring to Be Innovative

By Chad Cardenas, President and CIO, Trace3 Inc. At Trace3 we believe all possibilities in business come from technology. We believe in the ascension of IT. We believe CIOs are the true business leaders of tomorrow. And no question, through our innovation strategy, we believe we can help the majority of CIOs believe that there […]

AUG 15, 2015

Yep. It’s finally official. We all have ADD.

By Todd Gallina – VP, Marketing, Trace3 A few weeks ago, I was on a call trying to get advice on the best way to present material that has a ton of business value. As always in technology, delivering impactful content that communicates substantial benefits is paramount, but it’s also a bit complicated. I use the word […]

MAR 18, 2015

The Rep of the Future Never Concedes Innovation

By Josh Berezin – Innovation is a critical component of organizational success. Here at Trace3, we’ve seen this over the course of the last few years. We’ve also seen too many established companies struggle with implementing new technologies and adopting the improvements that lead to business growth and market domination. We’re a company focused on […]

FEB 17, 2015

Giant Killer

Trace3’s CEO Tyler Beecher reminds us to always remember where you came from. In the autumn of my senior year of high school, I found myself a middleweight scrapper on a very good wrestling team. We challenged or won the state title every year in the large (5A) division and drew dramatically larger crowds than […]

SEP 10, 2014

History is History

Last week my son’s club soccer team won a tournament.  It is the first time they have ever won a tournament.  In fact, the year before this they got last in the same tournament.  The strides they made in the last year have been astounding.  Their coach deserves most all the credit.  Exactly 3 days […]

AUG 22, 2014

You Did WHAT?!?!?!?

You did WHAT?!?!?!? This was the response from many when I announced I was stepping down as the CEO of Trace3.  We founded the company back in June of 2002 and in August of 2014 I stepped down.  My run had ups and downs and was unbelievably trying and stressful at some point in every […]

JUL 29, 2014

A Game of Thrones

I started reading George R.R. Martin’s “A Game of Thrones” in 1996 when it first came out.  I found it completely mesmerizing and starting telling all of my friends about it.  I even had one of my best friends email Martin telling him what a fan I was and ask him if he would sign […]

MAY 21, 2014

Right Now I Am Too Busy…

I have been doing a ton of client calls in the last couple of months.  It has been refreshing to get back out in the field and feel like a relevant part of helping a company evolve by leveraging client’s direct feedback.  In many of my meetings we discuss initiatives around change or growth.  I […]

MAR 05, 2014

Earn Your Way

Entitlement is like a cancer.  If left untreated it spreads and can ruin an organism.  I recently finished an all day meeting with the top 11 sales people in the company.  We discussed many things in the meetings but one of the main theme’s we really honed in on was “Defining a Homerun.”  It is […]

JAN 19, 2014

What is in it for Me?

I have been giving a lot of thought to leadership lately.  I am currently the CEO of a 300 person company, head guy in a 4 person start up, the weakest link partner in a winery, and the President of a Board of a tremendously effective charity.  Each of these organizations are very different. The […]

JAN 12, 2014

The Value I Found in Wine

Recently I was listening to a great speaker and he was discussing the idea that it is not possible to serve two masters.  He talked about how you would eventually despise one and love the other and the conflict would tear you apart.  As the talk progressed it boiled down to the two masters being […]

NOV 16, 2013

November Moments

What an intense time this has been… In the month of November 2013 I have seen things occur that made me sit back and take inventory of my business life. That is kind of a funny way to say it, right? I did not write my business career, I wrote my business life. It is […]

OCT 01, 2013

Goodwill isn’t always so good…

I had a conversation I want to share with all of you. It came about when I was getting interviewed on how to start a company. We were talking about how important it is to actually ask for orders before you start the endeavor. We discussed how when you start you have to get out […]

SEP 11, 2013

Becoming vs. Being

Do you know what you want to be when you grow up? Adults sometimes joke that they are still trying to figure that out. I tend to think it is not so much of a joke. When your parents asked you that question when you were a kid I bet you had a pretty quick […]

SEP 06, 2013

Efficient – Effective – History – Future

I was talking with some members of management today. Thought the concepts might be relevant to all of you so I will cover them briefly. Efficient versus Effective We were discussing how certain business units in the company were absolutely taking off. Some are growing at well over 100% annually and making a huge contribution […]

AUG 14, 2013

Is it worth it?

It is an odd feeling coming home late at night after a long day of work and having the house be completely silent. I hear only the sound of my shoes clicking on the hardwood floor as I walk down the dark hallway to my kitchen. I had mixed emotions about it tonight. Normally after […]

JUL 28, 2013

Getting Engaged

Engagement is usually something we are popping champagne over. Probably at the same time we are staring wide eyed at a shiny new ring while listening to romantic stories of men being dashing, dropping to one knee, and proposing to their soul mate. Engagement is like that. It is exciting. There is even something called […]

JUL 25, 2013

Dog Clothes For The School Or Sports Fan

Some helmets are made just defend the head while other medication is made defend the head and the particular of the rider as well. The Green Bay Packers have started the post-Favre era using a win and for that reason ushered in the new celebrity quarterback who goes in the name Aaron Rodgers. Statistically, favored […]

JUN 27, 2013

A Glimmer of

Sometimes things just get so complicated. This can be especially true at work. You ever get to a point that you want to go around your boss and try to talk to the next person up the ladder to get something done? Do you ever feel that if you were truly given the opportunity to […]

JUN 06, 2013


I don’t know about you, but I am a big believer in luck. I think it occurs all the time. The question is what do you do with it when spotted. Do you seize the luck life hands you or watch it pass by saying what if? Do you see ideas that you were lucky […]

APR 25, 2013

More Cowbell

“I put my pants on just like the rest of you, one leg at a time.  Except once my pants are on, I make gold records.” Bruce Dickenson aka The Bruce Dickenson (aka Christopher Walken on SNL skit “Gotta Have More Cowbell”)  Watch the clip below. I just got back from doing a town […]

MAR 29, 2013

Private Lessons

I put my son in private lessons for soccer.  He came home from the first lesson and looked pretty bummed out.  He was looking at his feet as he told me the coach was teaching him how to pass and kick the ball.  He paused, then looked up at me and said, “Don’t you think […]

DEC 24, 2012

Special Day

This time of year is great…and exhausting.  There is so much build up for the one special day.  It seems that we spend the entire month of December rushing to get ready for it but somehow we can’t really get the important stuff done/put together till 3am the night before.  (Those of you with kids […]

NOV 07, 2012

My Adult Birthday 2012

My Adult birthday is November 3rd.  Many of you know this already.  It is the day I was cured of cancer way way back in 1993 while at Boston University.  I have given speeches on how it changed my life (  This November 3rd I thought I would celebrate and take the family to a super […]

MAY 16, 2012

Relationship Between Coach And Mlb Players Is Very Important

Just when it looked as they will were to help lose their third straight, they erase a 6-1 deficit to strike the Washington Nationals 8-6. This season the Eagles dealth with the LB position package everyone healthy this LB corps will a force to be reckoned with the help of. This is best done before […]